ONLINE BBA (AMITY UNIVERSITY)

Duration – 3 years

Overview

Amity University Online’s Bachelor of Business Administration (BBA) is a comprehensive 3-year (6-semester) undergraduate program designed to build a strong foundation in business and management. This UGC-entitled program offers an in-depth study of core theoretical concepts and functional areas including marketing, finance, human resources, operations, and entrepreneurship.
Develop essential business acumen, strategic thinking, and leadership skills required to thrive in the dynamic corporate world. The program’s flexible online format allows you to earn a respected degree while managing your personal and professional commitments.

Sample Certificate

Sample Certificate
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FULL COURSE FEE

1,65,000/- (INCLUDING ALL TAXES)
SEMESTER FEE 27,500/-
MONTHLY EMI 6,875/-

Scholarship Category

  • Divyaang (for Persons with special needs)
  • Valid certificate of disability as per government norms.
  • 20%
  • Defence Personnel
  • Minimum 2 years of service in the defence forces with a valid Identity Card number.
  • 20%
  • Amity University Alumni
  • Amity University UG/PG alumni.
  • 20%
  • Merit-Based
  • Academic excellence with minimum 85% aggregate in the previous qualification.
  • Up to 20%
  • Sports Scholarship (CHAMPS)
  • State, national, or international-level sportspersons with valid affiliation from the respective sports federation.
  • 30-100%
  • On Full Fee Payment
  • Upon upfront payment of the full program fee.
  • 8-12%
  • On Annual Fee Payment
  • Upon upfront payment of the annual program fee.
  • 5%

Course Structure

SEMESTER 1

  • Accounting Fundamentals
  • Principles of Marketing
  • Management Foundation
  • Business Statistics
  • Business Communication

SEMESTER 2

  • Fundamentals of Human Resource Management
  • Fundamentals of Financial Management
  • Individual Excellence and Social Dynamic
  • IT Applications in Business
  • Environmental Studies

SEMESTER 3

  • Principles of Organizational Behaviour
  • Essentials of Production and Operations Management
  • Research Methods for Managers
  • Cross Cultural Management
  • Financial Markets and Services

SEMESTER 4

  • Operations Research
  • Principles of Consumer Behaviour
  • Fundamentals of Entrepreneurship
  • Sales and Distribution Management
  • Fundamentals of Project Management

SEMESTER 5

  • Marketing in Digital Age
  • Business Strategy
  • Professional Ethics
  • Managing Customer Relationships Elective 1
  • Financial Planning Elective 2
  • Quality Management Elective 3

SEMESTER 6

  • Fundamentals of International Human Resource Management
  • Brand Management
  • Fundamentals of Retailing
  • Dissertation

Eligibility

Educational Qualification

Fresh 10+2 pass out students or aspirants seeking a career in business management. Entrepreneurs looking to enhance their skills in business management. Aspirants who want to understand topics of wide relevance including Human Resource, Banking, Law and Accounting from a Business Management perspective. Applicant must possess sufficient knowledge and understanding of English Language.

Grades