ONLINE CERTIFICATE PROGRAM IN DIGITAL MARKETING (CPDM) (D.Y. PATIL VIDYAPEETH)

Overview

Digital Marketing is the component of marketing that utilizes the internet, digital gadgets, digital media, and platforms to promote products and services. The Digital Marketing programme has been designed with the objective of familiarizing students with key aspects of digital marketing.

DPUCOL learners will gain a working knowledge of the domain and understand the framework of online marketing businesses and their operations effectively. They will learn how to use social media tools for branding and sales, along with grasping technical skills. Further, students will familiarize themselves with the best practices, tools, and technologies, understand the future of digital marketing, and prepare themselves for it.

After the completion of the programme, students will be exposed to digital marketing activities and will be able to start a website or an app/video channel on their own. They can also start their own digital marketing agency.

Sample Certificate