ONLINE MBA IN SALES & MARKETING (SHARDA UNIVERSITY)

Overview

The MBA in Sales and Marketing is a work-integrated learning program designed to equip students with practical experience and industry-relevant skills while they pursue their academic studies. This unique program blends theoretical knowledge with hands-on learning, as students work in the sales and marketing domain throughout the course. The curriculum covers key areas such as consumer behaviour, brand management, digital marketing, sales strategies, market research, and business analytics. Emphasis is placed on emerging trends, including social media marketing, AI-driven marketing, and customer relationship management (CRM). Through real-world projects and industry exposure, students develop the ability to analyse market trends, create strategic marketing campaigns, and drive business growth. This MBA is ideal for individuals looking to build careers in marketing management, sales leadership, digital marketing, and business development across industries like FMCG, retail, technology, finance, and healthcare.

Sample Certificate